5 Great Ideas to Use Facebook Live to Market Your Business

From the Weebly Inspiration Center, a great repository of articles and helpful advice.

 

Video marketing has exploded in popularity in recent years, and should be part of every effective marketing strategy.

Live videos on social media channels like Facebook and Instagram have a way of capturing attention like no other. The live element of the video creates an urgency and importance that’s hard to ignore. People watch live videos three times more than pre-recorded videos, says Social Media Today.

So the next time you see a blurry, sound-challenged, bumpy stream of a punk rock concert on your Facebook feed, imagine how much better you can use this medium.

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Why Taking a Rest Day is Essential For Freelancers

Man Resting on Street

From the Freelancers Union author Shirin McArthur.

Committing to a rest day is essential to Freelancer Wellness.

When is the last time you took an entire day off from your freelancing?

It’s a tough question, isn’t it? One of the challenges of the freelance life is that if you’re not working in the business, you’re working on it. If you’re not doing work for clients, you’re working on your website or your finances or your marketing or… the list can seem endless.

But we’re not machines. We all need to take time away from our work. We need it for many reasons and in a variety of ways. Taking a day of rest might seem like an extreme thing to do and our culture certainly doesn’t encourage it. But you could discover it’s the best way to prepare yourself to handle another week of freelancing.

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